Beyond Radio Charts

Beyond Radio is a music chart website, obtaining subjective data about contemporary music from individual music fans via “personal charts” and generating genre-based music charts based on the data.

At its core, Beyond Radio is about the undiscovered or overlooked songs that the participants “expose” each week through their charts. It’s this information that can have immediate value to the person looking for new music for their personal playlist, music chart enthusiasts and the music industry itself. With the trend towards your own individual soundtrack through the proliferation ipods, mp3 players, music subscription services and mobile technology, this is the time for Beyond Radio to impact the world.

Beyond Radio began in 1995 and was modeled after the processes used by the Billboard and Radio & Records industry publications. The personal chart aspect of Beyond Radio provides a unique and complementary companion to industry-based charts.

An International Scope

Beyond Radio has received chart data from individuals in over 90 countries around the world throughout the years. Its audience is truly international in scope.

There are other sites that either track personal charts or compile lists of favorite songs but Beyond Radio remains the most comprehensive site of its kind. Its companion site, Top Hits Online, was the first truly international music chart on the internet.

Untapped Resources

The objective from the start was to take the passion of personal music charters and turn it into something that is fun and useful. As with many sites that popped up in the booming days of the early internet, it catered to a niche audience. That audience is still intact but it’s the depth of the information gathered through Beyond Radio that is its hidden strength.

By exposing the “Untapped Resources” (songs being charted but not receiving much if any radio airplay or substantial record company promotion), Beyond Radio can impact individuals first by helping them populate their personal ipod/mp3 playlists with songs before other people know about them. Why not be a part of the tip of the iceberg instead of those underwater, waiting for the radio to play “Bad Romance” for the 8 millionth time?

Beyond Radio Subscribers

Becoming a subscriber to Beyond Radio will entitle the individual to personal song tips each week, based on their music tastes and the personal chart information gathered on the site, helping them tap into the mind set of this passionate music audience. No need to be a music chart reader (although more in depth charts will be available through the subscription as well); Beyond Radio filters through the information to give you targeted choices and links to places to find this music. From there is up to the individual.

Feedback from these subscribers will provide more information that will be useful to the audience as a whole. This information can then influence record companies and radio stations, helping them make informed decisions on the product that is out there, ready for mass consumption.

Revolutionizing the Industry

This is a new paradigm for research and promotion that will be very beneficial to those who use it and can revolutionize the industry; much like MTV did 30 years ago. Unlike other recording industry reporting services, Beyond Radio can lead the industry instead of following it.

The tracking of personal charts has also shown patterns of music interest that traditional radio does not address, either because of limited audience or lack of vision. New music tips and playlists created through a mobile app or sent to music service subscribers and hybrid music formats through an audio component to Beyond Radio will complete the package. As with any community of individuals, the services that Beyond Radio offers will grow as the audience grows.

Support

All content © 2012 In The Spotlight Marketing Inc.